Rafael Cavalcanti Portfolio

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	<title>Rafael Cavalcanti Portfolio</title>
	<link>https://rafael-cavalcanti.com</link>
	<description>Rafael Cavalcanti Portfolio</description>
	<pubDate>Sun, 30 Apr 2023 22:09:33 +0000</pubDate>
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		<title>IMPACT - B2B Digital campaign, Website</title>
				
		<link>https://rafael-cavalcanti.com/IMPACT-B2B-Digital-campaign-Website</link>

		<pubDate>Thu, 16 Jun 2022 20:46:29 +0000</pubDate>

		<dc:creator>Rafael Cavalcanti Portfolio</dc:creator>

		<guid isPermaLink="true">https://rafael-cavalcanti.com/IMPACT-B2B-Digital-campaign-Website</guid>

		<description>
	
information &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; Agency: Cheil
 Client: SAS Germany&#38;nbsp;
Role: Concept, Art Direction &#38;amp; Design

Creative Director: Jörn Welle
	
We utilized the existing brand guidelines as a foundation to create the concept and campaign for SAS Institute's latest B2B offering IMPACT. An innovative step-by-step process based on analytics that’s designed to help businesses achieve significant growth through the effective use of data.


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		<title>Eintracht Frankfurt - Film</title>
				
		<link>https://rafael-cavalcanti.com/Eintracht-Frankfurt-Film</link>

		<pubDate>Wed, 17 Feb 2021 19:54:39 +0000</pubDate>

		<dc:creator>Rafael Cavalcanti Portfolio</dc:creator>

		<guid isPermaLink="true">https://rafael-cavalcanti.com/Eintracht-Frankfurt-Film</guid>

		<description>
	
information &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; Agency: Cheil
 Client: Eintracht Frankfurt
Role: Concept, AD

Creative Director: Guido Böhm

Copy: Bruno Mruzinski
Production: Artbox(NL)

Illustration &#38;amp; Animation: Dani Montesinos
	
Our team was tasked to produce three explanatory videos that introduce Eintracht Frankfurt employees to the vision and key features of their new digital platform app.


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</description>
		
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	<item>
		<title>Type explorations</title>
				
		<link>https://rafael-cavalcanti.com/Type-explorations</link>

		<pubDate>Fri, 03 May 2019 14:57:13 +0000</pubDate>

		<dc:creator>Rafael Cavalcanti Portfolio</dc:creator>

		<guid isPermaLink="true">https://rafael-cavalcanti.com/Type-explorations</guid>

		<description>
	
information &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; 
 Client: Personal


Exploring the dynamic of shapes and textures through typographic experiments.

	&#60;img width="1984" height="1984" width_o="1984" height_o="1984" data-src="https://freight.cargo.site/t/original/i/d617a51999cb74f062ed80d18967312d22b0e137af6320c1d69f2b3d493a910d/Letter_R.jpg" data-mid="41403161" border="0"  src="https://freight.cargo.site/w/1000/i/d617a51999cb74f062ed80d18967312d22b0e137af6320c1d69f2b3d493a910d/Letter_R.jpg" /&#62;&#60;img width="1984" height="1984" width_o="1984" height_o="1984" data-src="https://freight.cargo.site/t/original/i/e17767be53cb856b52af3d8348ebb094def203dadd2c8f56055749b904cba075/Letter_Q.jpg" data-mid="41403160" border="0"  src="https://freight.cargo.site/w/1000/i/e17767be53cb856b52af3d8348ebb094def203dadd2c8f56055749b904cba075/Letter_Q.jpg" /&#62;&#60;img width="1984" height="1984" width_o="1984" height_o="1984" data-src="https://freight.cargo.site/t/original/i/d0a2ac32b5b41024d7552c28dc818355be59086e08e491e324c231641d2c21e6/Letter_I.jpg" data-mid="41403159" border="0"  src="https://freight.cargo.site/w/1000/i/d0a2ac32b5b41024d7552c28dc818355be59086e08e491e324c231641d2c21e6/Letter_I.jpg" /&#62;&#60;img width="2480" height="2480" width_o="2480" height_o="2480" data-src="https://freight.cargo.site/t/original/i/3eecb1e586a13697e2eaf876ca8d043886fb5bc6e7bee3606bb41a66bccd06f1/Letter_S.jpg" data-mid="58380163" border="0"  src="https://freight.cargo.site/w/1000/i/3eecb1e586a13697e2eaf876ca8d043886fb5bc6e7bee3606bb41a66bccd06f1/Letter_S.jpg" /&#62;&#60;img width="2480" height="2480" width_o="2480" height_o="2480" data-src="https://freight.cargo.site/t/original/i/fe11fcfb0036e8b175bf7c54cf60928eb5388b89ff4513e9732f7e3fac1c5e31/Letter_Z.jpg" data-mid="74366315" border="0"  src="https://freight.cargo.site/w/1000/i/fe11fcfb0036e8b175bf7c54cf60928eb5388b89ff4513e9732f7e3fac1c5e31/Letter_Z.jpg" /&#62;&#60;img width="2480" height="2480" width_o="2480" height_o="2480" data-src="https://freight.cargo.site/t/original/i/69c68baae4a8346c59bb74bc36f52845ca2652641d18f1e99bf86d2ef378acc6/Letter_M.jpg" data-mid="43309396" border="0"  src="https://freight.cargo.site/w/1000/i/69c68baae4a8346c59bb74bc36f52845ca2652641d18f1e99bf86d2ef378acc6/Letter_M.jpg" /&#62;
</description>
		
	</item>
		
		
	<item>
		<title>Dystopia - Album Art</title>
				
		<link>https://rafael-cavalcanti.com/Dystopia-Album-Art</link>

		<pubDate>Fri, 12 Jun 2020 14:00:46 +0000</pubDate>

		<dc:creator>Rafael Cavalcanti Portfolio</dc:creator>

		<guid isPermaLink="true">https://rafael-cavalcanti.com/Dystopia-Album-Art</guid>

		<description>
	
information &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; 
 Agency: Freelance
Role: Illustration &#38;amp; Art Direction


	Artwork for album titled&#38;nbsp;Dystopia.&#38;nbsp;


	&#60;img width="3508" height="1974" width_o="3508" height_o="1974" data-src="https://freight.cargo.site/t/original/i/904ee2930f79e3f6a6ff5571f00dd08c23d31faa6e2ebd8ff78769bfe55c4f1b/Dystopia_02.jpg" data-mid="74366464" border="0"  src="https://freight.cargo.site/w/1000/i/904ee2930f79e3f6a6ff5571f00dd08c23d31faa6e2ebd8ff78769bfe55c4f1b/Dystopia_02.jpg" /&#62;

&#60;img width="3508" height="3508" width_o="3508" height_o="3508" data-src="https://freight.cargo.site/t/original/i/bf2379b58769ea694755c9677150838929b42828a3304f3cbed034d9fb701b3f/Dystopia_Full.jpg" data-mid="74366465" border="0"  src="https://freight.cargo.site/w/1000/i/bf2379b58769ea694755c9677150838929b42828a3304f3cbed034d9fb701b3f/Dystopia_Full.jpg" /&#62;

</description>
		
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	<item>
		<title>NEEDS - Print, Branding</title>
				
		<link>https://rafael-cavalcanti.com/NEEDS-Print-Branding</link>

		<pubDate>Wed, 04 Oct 2017 19:28:39 +0000</pubDate>

		<dc:creator>Rafael Cavalcanti Portfolio</dc:creator>

		<guid isPermaLink="true">https://rafael-cavalcanti.com/NEEDS-Print-Branding</guid>

		<description>
	
information &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; Agency: Freelance

 Client: NEEDS (not wants)
Role: Concept &#38;amp; Design


For NEEDS' remix editions album cover and poster, we built upon the established image of the band and repurposed the shapes hidden within their logo to create new compositions. The resulting design visually represents the new sound given to each remixed song. To further enhance the unique identity of each remixed song, we incorporated a specific color scheme inspired by house records from the 70s. Creating a cohesive yet distinct visual representation of the album's diverse soundscapes.
Purchase album


	&#60;img width="2098" height="1081" width_o="2098" height_o="1081" data-src="https://freight.cargo.site/t/original/i/2af438a9ae679c0fb872f1eea0e27e86d5c3b7a1313f07d297a5a30d87421894/Needs_Logo-02.jpg" data-mid="6207008" border="0" data-scale="94" src="https://freight.cargo.site/w/1000/i/2af438a9ae679c0fb872f1eea0e27e86d5c3b7a1313f07d297a5a30d87421894/Needs_Logo-02.jpg" /&#62;
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&#60;img width="1980" height="1320" width_o="1980" height_o="1320" data-src="https://freight.cargo.site/t/original/i/9e831cdfd9d0dee858f5625370ed57adf968f64bd820192042d8c153e153f2e9/Needs_Red_Poster_Single.jpg" data-mid="6207019" border="0" data-scale="94" src="https://freight.cargo.site/w/1000/i/9e831cdfd9d0dee858f5625370ed57adf968f64bd820192042d8c153e153f2e9/Needs_Red_Poster_Single.jpg" /&#62;&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/c1b930b3d540e3447fb2ba0cd3a5f4e0d3dd803e1fed0f0bcd864a9851828496/Needs-Group_1.jpg" data-mid="13903023" border="0" data-scale="94" src="https://freight.cargo.site/w/1000/i/c1b930b3d540e3447fb2ba0cd3a5f4e0d3dd803e1fed0f0bcd864a9851828496/Needs-Group_1.jpg" /&#62;


&#60;img width="1999" height="2465" width_o="1999" height_o="2465" data-src="https://freight.cargo.site/t/original/i/36578be2ca3554a81a09f4b1df959ebb7f6849e6a7005cd8b51958454b3cc6dc/PosterWall.jpg" data-mid="6207024" border="0" data-scale="94" src="https://freight.cargo.site/w/1000/i/36578be2ca3554a81a09f4b1df959ebb7f6849e6a7005cd8b51958454b3cc6dc/PosterWall.jpg" /&#62;
</description>
		
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	<item>
		<title>Historisches Museum - Print</title>
				
		<link>https://rafael-cavalcanti.com/Historisches-Museum-Print</link>

		<pubDate>Sun, 25 Feb 2018 14:47:46 +0000</pubDate>

		<dc:creator>Rafael Cavalcanti Portfolio</dc:creator>

		<guid isPermaLink="true">https://rafael-cavalcanti.com/Historisches-Museum-Print</guid>

		<description>
	
information &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; Agency: Surfacegrafik

 Client: Historisches Museum Frankfurt
Art Director: Markus Weisbeck

Role: Graphic Design

	For the launch of the Gefangene Bilder exhibition at the historisches museum frankfurt, we created a catalog that goes deeper into the stories of the slaves from the first World War.&#38;nbsp;


	&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/5ceff3fc6cc091089f1c4788adbbd206cdab9ff64646886d1ed60bedc76227f1/HMF-Cover.jpg" data-mid="13901910" border="0"  src="https://freight.cargo.site/w/1000/i/5ceff3fc6cc091089f1c4788adbbd206cdab9ff64646886d1ed60bedc76227f1/HMF-Cover.jpg" /&#62;&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/31ff9c350807f5301684301a7f68357d2a4681629aa76e4fed2003d4888b2a5f/HMF-Inside_01.jpg" data-mid="13901911" border="0"  src="https://freight.cargo.site/w/1000/i/31ff9c350807f5301684301a7f68357d2a4681629aa76e4fed2003d4888b2a5f/HMF-Inside_01.jpg" /&#62;&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/4326b40280f6b32724189ae0d093a9c90cd0b424003e342e9fe2d0750bd81bfd/HMF-Inside_02.jpg" data-mid="13901912" border="0"  src="https://freight.cargo.site/w/1000/i/4326b40280f6b32724189ae0d093a9c90cd0b424003e342e9fe2d0750bd81bfd/HMF-Inside_02.jpg" /&#62;
&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/d83f57b7c0dd0a617bb497274740d96aaed4dd8f1934a7078cbb4b8397664862/HMF-Inside_03.jpg" data-mid="13901913" border="0"  src="https://freight.cargo.site/w/1000/i/d83f57b7c0dd0a617bb497274740d96aaed4dd8f1934a7078cbb4b8397664862/HMF-Inside_03.jpg" /&#62;
&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/f907ac96dab9568303b7dff887b8507dbcdd449da206e2a0fef064f1e31c8ee5/HMF-Inside_04.jpg" data-mid="13901914" border="0"  src="https://freight.cargo.site/w/1000/i/f907ac96dab9568303b7dff887b8507dbcdd449da206e2a0fef064f1e31c8ee5/HMF-Inside_04.jpg" /&#62;

&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/f89f7c5317cd42619771ff51df086e54ec6aea7f1eafb8c726d35abb5611c53a/HMF-Inside_08.jpg" data-mid="13901918" border="0"  src="https://freight.cargo.site/w/1000/i/f89f7c5317cd42619771ff51df086e54ec6aea7f1eafb8c726d35abb5611c53a/HMF-Inside_08.jpg" /&#62;
&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/37f17efd9af079d10c23a10ac3a73959d41aae8cd9b5393752c26a49081eede0/HMF-Inside_10.jpg" data-mid="13901920" border="0"  src="https://freight.cargo.site/w/1000/i/37f17efd9af079d10c23a10ac3a73959d41aae8cd9b5393752c26a49081eede0/HMF-Inside_10.jpg" /&#62;
&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/a51cf41ada422dc84f7f4928a59c80ad219f871782fb2481fbb594fe8e678708/HMF-Inside_11.jpg" data-mid="13901921" border="0"  src="https://freight.cargo.site/w/1000/i/a51cf41ada422dc84f7f4928a59c80ad219f871782fb2481fbb594fe8e678708/HMF-Inside_11.jpg" /&#62;

</description>
		
	</item>
		
		
	<item>
		<title>Peek - UI, App</title>
				
		<link>https://rafael-cavalcanti.com/Peek-UI-App</link>

		<pubDate>Sun, 30 Apr 2023 22:09:33 +0000</pubDate>

		<dc:creator>Rafael Cavalcanti Portfolio</dc:creator>

		<guid isPermaLink="true">https://rafael-cavalcanti.com/Peek-UI-App</guid>

		<description>
	
information &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; Task: CareerFroundy project
Role: UX/UI&#38;nbsp;

	
The objective was to create a flashcard app that would facilitate the learning of new words. A competitive analysis revealed that although most apps offered numerous features, they lacked engaging flashcard creation processes. To address this challenge, Peek introduced visual cues that allow users to benefit from the power of association. This approach led to more creativity and engagement in the studying process, making it a more effective tool for users to expand their vocabulary.


&#60;img width="1366" height="768" width_o="1366" height_o="768" data-src="https://freight.cargo.site/t/original/i/70ec808bf4db29223bcb885dddd6cced16f02a0ef5ddca073dea74114df0e405/Website_Layouts.002.jpeg" data-mid="177217635" border="0"  src="https://freight.cargo.site/w/1000/i/70ec808bf4db29223bcb885dddd6cced16f02a0ef5ddca073dea74114df0e405/Website_Layouts.002.jpeg" /&#62;

&#60;img width="1366" height="768" width_o="1366" height_o="768" data-src="https://freight.cargo.site/t/original/i/a6b209894c07696050bd1df2a4e9afe5d962d328ed0434cf148fcf283a8e90f0/Website_Layouts.001.jpeg" data-mid="177217634" border="0"  src="https://freight.cargo.site/w/1000/i/a6b209894c07696050bd1df2a4e9afe5d962d328ed0434cf148fcf283a8e90f0/Website_Layouts.001.jpeg" /&#62;


&#60;img width="1366" height="768" width_o="1366" height_o="768" data-src="https://freight.cargo.site/t/original/i/a6f8d931662cbb57c430b2a3af164f68a997fe6c3fbc14da7216edb86d0f1411/Website_Layouts.003.jpeg" data-mid="177217636" border="0"  src="https://freight.cargo.site/w/1000/i/a6f8d931662cbb57c430b2a3af164f68a997fe6c3fbc14da7216edb86d0f1411/Website_Layouts.003.jpeg" /&#62;
&#60;img width="1366" height="768" width_o="1366" height_o="768" data-src="https://freight.cargo.site/t/original/i/33daab0ab25bba9ffab2665469c70e3071e5364edc765fac2aa501ecf2e3ece4/Website_Layouts.004.jpeg" data-mid="177217637" border="0"  src="https://freight.cargo.site/w/1000/i/33daab0ab25bba9ffab2665469c70e3071e5364edc765fac2aa501ecf2e3ece4/Website_Layouts.004.jpeg" /&#62;
&#60;img width="1366" height="768" width_o="1366" height_o="768" data-src="https://freight.cargo.site/t/original/i/fd1543960811602063f969515a50faf271973f9a06d91169bd6f2ebf66c7a25d/Website_Layouts.005.jpeg" data-mid="177217638" border="0"  src="https://freight.cargo.site/w/1000/i/fd1543960811602063f969515a50faf271973f9a06d91169bd6f2ebf66c7a25d/Website_Layouts.005.jpeg" /&#62;
&#60;img width="1366" height="768" width_o="1366" height_o="768" data-src="https://freight.cargo.site/t/original/i/7baaaa438081d3b3b92dfdb1e2830c26618ced26475f12c136b97d0086cc419c/Website_Layouts.006.jpeg" data-mid="177217639" border="0"  src="https://freight.cargo.site/w/1000/i/7baaaa438081d3b3b92dfdb1e2830c26618ced26475f12c136b97d0086cc419c/Website_Layouts.006.jpeg" /&#62;
&#60;img width="1366" height="768" width_o="1366" height_o="768" data-src="https://freight.cargo.site/t/original/i/110e221132cd650aefb1fee3e490c2f62ead022ed4854ff9ccd19f7f1f52ab58/Website_Layouts.007.jpeg" data-mid="177217641" border="0"  src="https://freight.cargo.site/w/1000/i/110e221132cd650aefb1fee3e490c2f62ead022ed4854ff9ccd19f7f1f52ab58/Website_Layouts.007.jpeg" /&#62;
&#60;img width="1366" height="768" width_o="1366" height_o="768" data-src="https://freight.cargo.site/t/original/i/dc2b6ac6677052bd297a5f547ac3b69559891bda74849a51e06e3f9c62c0f202/Website_Layouts.008.jpeg" data-mid="177217642" border="0"  src="https://freight.cargo.site/w/1000/i/dc2b6ac6677052bd297a5f547ac3b69559891bda74849a51e06e3f9c62c0f202/Website_Layouts.008.jpeg" /&#62;


&#60;img width="1366" height="768" width_o="1366" height_o="768" data-src="https://freight.cargo.site/t/original/i/d3e9ecd6dabd0c16c9eddb1e7ed39b5decfba0d05a88472f5f59c92be84540a4/Website_Layouts.009.jpeg" data-mid="177217643" border="0"  src="https://freight.cargo.site/w/1000/i/d3e9ecd6dabd0c16c9eddb1e7ed39b5decfba0d05a88472f5f59c92be84540a4/Website_Layouts.009.jpeg" /&#62;
&#60;img width="1366" height="768" width_o="1366" height_o="768" data-src="https://freight.cargo.site/t/original/i/274d0163e3b896ac59ebbef3ab886820a532615d588e4e4d2accc3150469efe0/Website_Layouts.010.jpeg" data-mid="177217644" border="0"  src="https://freight.cargo.site/w/1000/i/274d0163e3b896ac59ebbef3ab886820a532615d588e4e4d2accc3150469efe0/Website_Layouts.010.jpeg" /&#62;
&#60;img width="1366" height="768" width_o="1366" height_o="768" data-src="https://freight.cargo.site/t/original/i/320203266abf2acaf7509389bb680182a85ad3f235d3bf25d8745f7015fba6ac/Website_Layouts.011.jpeg" data-mid="177217645" border="0"  src="https://freight.cargo.site/w/1000/i/320203266abf2acaf7509389bb680182a85ad3f235d3bf25d8745f7015fba6ac/Website_Layouts.011.jpeg" /&#62;
&#60;img width="1366" height="768" width_o="1366" height_o="768" data-src="https://freight.cargo.site/t/original/i/f0474d1eab5c40f8bc9ebb108b903174a2a4708254a427a8c9c567f91e8de3cd/Website_Layouts.012.jpeg" data-mid="177217646" border="0"  src="https://freight.cargo.site/w/1000/i/f0474d1eab5c40f8bc9ebb108b903174a2a4708254a427a8c9c567f91e8de3cd/Website_Layouts.012.jpeg" /&#62;
&#60;img width="1366" height="768" width_o="1366" height_o="768" data-src="https://freight.cargo.site/t/original/i/0e24c1f4468ab220b666b930f5160a06bf02bab0d6d4c7b35003f2cbe931fe35/Website_Layouts.013.jpeg" data-mid="177217647" border="0"  src="https://freight.cargo.site/w/1000/i/0e24c1f4468ab220b666b930f5160a06bf02bab0d6d4c7b35003f2cbe931fe35/Website_Layouts.013.jpeg" /&#62;

</description>
		
	</item>
		
		
	<item>
		<title>DZ Bank - UI, Website</title>
				
		<link>https://rafael-cavalcanti.com/DZ-Bank-UI-Website</link>

		<pubDate>Thu, 15 Jul 2021 12:48:29 +0000</pubDate>

		<dc:creator>Rafael Cavalcanti Portfolio</dc:creator>

		<guid isPermaLink="true">https://rafael-cavalcanti.com/DZ-Bank-UI-Website</guid>

		<description>
	
information &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; Agency: Cheil
 Client: DZ Bank
Role: Concept, AD

Creative Director: Miriam Pressinger

Art Director: Nico Attallah3D: Bing Lu
Development: Christiane Rörig, Chris Pohl, Christoph Fischer
	
In collaboration with DZ Bank, we developed an interactive journey that showcases the benefits of investment solutions with a focus on Environment, Social, and Governance. The website is fully customizable, enabling consultants to provide a unique tour of their clients' investments.


Each scene was created in 3D before being implemented using WEB-GL technology. Allowing us to create dynamic animations, with smooth transitions between the varying scenes.


&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/09273a83fbcf45b567f1af38c67ae64121a754421bf97fdea65b6dc4545524df/STYLE.jpg" data-mid="116471466" border="0"  src="https://freight.cargo.site/w/1000/i/09273a83fbcf45b567f1af38c67ae64121a754421bf97fdea65b6dc4545524df/STYLE.jpg" /&#62;
&#60;img width="1921" height="1081" width_o="1921" height_o="1081" data-src="https://freight.cargo.site/t/original/i/e1c1333d48d7af4df9defa21671776cc881e250516c3355b0ee2dfc305cd15d3/DZ_Bank_Style-01.jpg" data-mid="113908480" border="0"  src="https://freight.cargo.site/w/1000/i/e1c1333d48d7af4df9defa21671776cc881e250516c3355b0ee2dfc305cd15d3/DZ_Bank_Style-01.jpg" /&#62;
&#60;img width="1921" height="1081" width_o="1921" height_o="1081" data-src="https://freight.cargo.site/t/original/i/522cc4341db7c1b15b6f9f508d1d5300340bad7d2c2636a66d1ecb2b6aa0c6f9/DZ_Bank_Style-03.jpg" data-mid="113908481" border="0"  src="https://freight.cargo.site/w/1000/i/522cc4341db7c1b15b6f9f508d1d5300340bad7d2c2636a66d1ecb2b6aa0c6f9/DZ_Bank_Style-03.jpg" /&#62;
&#60;img width="1921" height="1081" width_o="1921" height_o="1081" data-src="https://freight.cargo.site/t/original/i/b5b34f24d464241b2fa46ebf8405ffa537eec7d1e0ae6ee0f22b381c98bfcfed/DZ_Bank_Style-05.jpg" data-mid="113908483" border="0"  src="https://freight.cargo.site/w/1000/i/b5b34f24d464241b2fa46ebf8405ffa537eec7d1e0ae6ee0f22b381c98bfcfed/DZ_Bank_Style-05.jpg" /&#62;

The minimal modern aesthetic reflects the combination of high-end clientele and the need for fast loading times.


&#60;img width="1921" height="1081" width_o="1921" height_o="1081" data-src="https://freight.cargo.site/t/original/i/e9f4c3c6786ff48ed4f19d7ce29a45eddc2fd89fc643eb1ffd899b27597a724d/DZ_Bank_Style-04.jpg" data-mid="113908482" border="0"  src="https://freight.cargo.site/w/1000/i/e9f4c3c6786ff48ed4f19d7ce29a45eddc2fd89fc643eb1ffd899b27597a724d/DZ_Bank_Style-04.jpg" /&#62;


&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/0da0b20e85ede1e31a45e1e585a8e77f9941c9819bfd4dbe6555d0899888a9e9/Scene_3A.jpg" data-mid="162519107" border="0"  src="https://freight.cargo.site/w/1000/i/0da0b20e85ede1e31a45e1e585a8e77f9941c9819bfd4dbe6555d0899888a9e9/Scene_3A.jpg" /&#62;
&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/3e5eaf3698935b963d786e989f929f637440d50e7a53e69011d6a8583f0f4905/Scene_3B.jpg" data-mid="162519109" border="0"  src="https://freight.cargo.site/w/1000/i/3e5eaf3698935b963d786e989f929f637440d50e7a53e69011d6a8583f0f4905/Scene_3B.jpg" /&#62;

&#38;nbsp;


&#60;img width="1686" height="2596" width_o="1686" height_o="2596" data-src="https://freight.cargo.site/t/original/i/8491ef9a01ef612d6f298cd4394b2cca3ec92a155b7cac43bf74d55b927a3d43/Scene_1_Mockup.png" data-mid="113908533" border="0" data-scale="65" src="https://freight.cargo.site/w/1000/i/8491ef9a01ef612d6f298cd4394b2cca3ec92a155b7cac43bf74d55b927a3d43/Scene_1_Mockup.png" /&#62;
</description>
		
	</item>
		
		
	<item>
		<title>Paradise Found - Digital Campaign</title>
				
		<link>https://rafael-cavalcanti.com/Paradise-Found-Digital-Campaign</link>

		<pubDate>Sun, 06 Feb 2022 17:25:08 +0000</pubDate>

		<dc:creator>Rafael Cavalcanti Portfolio</dc:creator>

		<guid isPermaLink="true">https://rafael-cavalcanti.com/Paradise-Found-Digital-Campaign</guid>

		<description>
	
information &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; Agency: Cheil
 Client: SAS Germany&#38;nbsp;
Role: Concept, Art Direction &#38;amp; Design

Creative Director: Jörn Welle
	
SAS Institute, a leader in the field of advanced analytics, faced brand challenges that prompted the development of a digital-first campaign across industries in the EMEA region. The solution was to utilize big data to promote big data solutions, by creating the world's first city ranking based on machine learning, and collecting the largest amount of data ever recorded. 

We developed PARADISE FOUND by using SAS tools to design a self-learning algorithm that determined "paradise on earth" from over 148,233 locations, ultimately selecting West Perth, Australia as the winner. West Perth then became the central focus of the digital multi-channel campaign, which targeted 31 global markets. Additionally, we used parts of the data set to create the "Paradise Configurator," a tool that enables users to find their own personal paradise on the web.


&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/b1ec0781ed194ca7dc8018886b5c0d71fc79899f4f6f1434a790e13902f6ca69/PF_01.jpg" data-mid="132633947" border="0"  src="https://freight.cargo.site/w/1000/i/b1ec0781ed194ca7dc8018886b5c0d71fc79899f4f6f1434a790e13902f6ca69/PF_01.jpg" /&#62;&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/e3a993dd87a1e3e977b5fc2f61e00c1ff791c79df7f828e8b36504c17625066c/PF_02.jpg" data-mid="132633948" border="0"  src="https://freight.cargo.site/w/1000/i/e3a993dd87a1e3e977b5fc2f61e00c1ff791c79df7f828e8b36504c17625066c/PF_02.jpg" /&#62;

&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/6f28d47704865bbbcd9acd96fc2b4c6089c4cb000d33bd5ef8944f26997d5859/PF_04.jpg" data-mid="132633950" border="0"  src="https://freight.cargo.site/w/1000/i/6f28d47704865bbbcd9acd96fc2b4c6089c4cb000d33bd5ef8944f26997d5859/PF_04.jpg" /&#62;&#60;img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/e546c9f6c1e8c52b8fc0905d7356dde05a16f7aec88d5c6fe0ae9921ff6f0e8d/PF_03.jpg" data-mid="132633949" border="0"  src="https://freight.cargo.site/w/1000/i/e546c9f6c1e8c52b8fc0905d7356dde05a16f7aec88d5c6fe0ae9921ff6f0e8d/PF_03.jpg" /&#62;


</description>
		
	</item>
		
		
	<item>
		<title>Innovating Evolution - Branded Experience</title>
				
		<link>https://rafael-cavalcanti.com/Innovating-Evolution-Branded-Experience</link>

		<pubDate>Sun, 25 Feb 2018 13:01:26 +0000</pubDate>

		<dc:creator>Rafael Cavalcanti Portfolio</dc:creator>

		<guid isPermaLink="true">https://rafael-cavalcanti.com/Innovating-Evolution-Branded-Experience</guid>

		<description>
	
information &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; &#38;nbsp; Agency: Cheil
 Client: Samsung

Role: Concept, Jr. Art Direction

Creative Director: Miriam Preissinger
	
At IFA trade show in Berlin, Samsung hosted a promotional campaign at the KaDeWe luxury department store. The central figure of the campaign was a stylish Neanderthal who embodied the fusion of different eras. This idea was brought to life through ten shop windows that showcased art installations, which combined prehistoric times with interactive design in a concept known as "reinvented evolution". Meanwhile, inside the store, visitors were greeted by a massive kinetic sculpture floating above them, and curved TVs were transformed into digital aquariums that displayed bioluminescent creatures, resulting in a unique and memorable shopping experience.


&#60;img width="2500" height="1667" width_o="2500" height_o="1667" data-src="https://freight.cargo.site/t/original/i/be1bc15cd599b21a6711e136dddc005c8e1b50a19a6b8492ed8aba74cf0b8d1a/Samsung_KaDeWe_Innovatin_Evolution_8.jpg" data-mid="11891927" border="0"  src="https://freight.cargo.site/w/1000/i/be1bc15cd599b21a6711e136dddc005c8e1b50a19a6b8492ed8aba74cf0b8d1a/Samsung_KaDeWe_Innovatin_Evolution_8.jpg" /&#62;
&#60;img width="1340" height="837" width_o="1340" height_o="837" data-src="https://freight.cargo.site/t/original/i/7e7a89a86cc432e6c50833aa1578fa7b93dda45dd1991297ce30032fcd9785d9/057d7d34087368.56c393196105e.jpg" data-mid="11891916" border="0"  src="https://freight.cargo.site/w/1000/i/7e7a89a86cc432e6c50833aa1578fa7b93dda45dd1991297ce30032fcd9785d9/057d7d34087368.56c393196105e.jpg" /&#62;
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